Company Info.


Amigolink Forms Partnership with KSSE 97.5 FM

Baldwin Park, Calif. (Sept. 30 1999)
Amigolink, a division of GUS Networks, Inc. targeting the Hispanic market, forges a partnership with KSSE 97.5, Southern California's hottest Spanish language radio station, to promote its service and website. This alliance is mutually beneficial to both companies.

KSSE 97.5 (Super Estrella) is the nation's oldest and premier Spanish language music radio station. It broadcasts throughout the counties of Los Angeles, Orange, Riverside, San Bernardino, Palm Springs, and San Diego. Super Estrella specifically targets Hispanic adults 18-49 years old, a group with a purchasing power of over $50 billion. This particular demographic group reaches more than 2,280,900 persons, 62% of the total population.

The alliance between Amigolink and KSSE 97.5 FM will be in effect for 1 year, beginning in November. Amigolink will provide KSSE web hosting service that includes a dedicated server, unlimited E-mails, web trend log reports, Full FTP access, maintenance and technical support, and a minimum of 2000 simultaneous audio streams via Windows Media Player. Amigolink will also supply Super Estrella with subscription startup software CDs to be used as promotional prizes. In turn, KSSE's website homepage will feature a banner hyperlink to Amigolink.com. The radio station will put up ten-second billboards for its "Battle of the Sexes" contest, five-second promotional mentions, various 60-second commercials, as well as the copywriting and production of these announcements.

"The alliance will bring about rewarding results." says Diego Salvador, Sales Manager of Amigolink, "KSSE will benefit from GUS' networking expertise and support and the Amigolink name will be known throughout Southern California."

Executives of GUS Networks, Inc. are excited about the partnership, which can help Amigolink to expand at a speedier rate.



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